Coffee Grounds Newspaper goes to WPPI
- Freedom Mercado
- Apr 6
- 1 min read


Covering WPPI 2026 during the first week of March was an electrifying milestone for Coffee Grounds, marking a week where the art of the lens met the pulse of Las Vegas. From the high-energy "Carnaval" opening night party to the profound wisdom of keynote legend Annie Leibovitz, our press team was on the front lines, capturing the evolution of our industry. Being there at the Rio Hotel & Casino as an official voice for our readers meant more than just documenting a trade show; it was about witnessing the "Future of Photography" track firsthand and feeling the raw inspiration of the Icon Awards.

This experience allowed us to bridge the gap between world-class education and our community, distilling the magic of those long hallways and neon-lit networking hours into stories that celebrate why we all fell in love with this craft. For Coffee Grounds, WPPI wasn't just an assignment—it was a homecoming to the global photography family.




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